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Cell Proliferation and Viability Assays



Cell proliferation & viability analysis is crucial for cell growth and differentiation studies, and is often used to evaluate both compound toxicity and inhibition of tumor cell growth during drug development. Proliferation measurements are typically made based on average DNA content or on cellular metabolism. Assays can report either total cell numbers or live cells, or measure DNA synthesis in single cells. Viability assays measure the population of dead and live cells from total cell numbers.

GeneCopoeia offers a wide selection of assays for the analysis of cell proliferation and viability. Many of the assays are fluorescence- or colorimetric-based, offering sensitivity and convenience. These products have been validated on multiple instrument platforms including microscopy, flow cytometry, microplate reader, or high content screening.  

Cell Proliferation Assays

A wide selection of validated products to measure cell proliferation by techniques including metabolic activity, tracking DNA content, or new DNA synthesis.

Tracking Cell Proliferation by Generation after Generation
Tracking New DNA Synthesis
Cell Proliferation Assay based on Metabolic Activity

Cell Viability Assays

Complete solutions for easy, sensitive determination of cell viability and compound cytotoxicity. These products include imaging, microplate and flow cytometry assays.

ViaQuant™ Cell Viability/Cytotoxicity Assays
ViaQuant™ Fixable Dead Cell Assays
Cell Viability Assays based on Metabolic Activity